You’re an ambitious over-achiever (in all of the best ways) and you’re spinning approximately 92 plates in the air right now.

When you rush into your next virtual meeting, do you ever wish you looked as calm, cool and collected as a Hollywood celebrity with a full glam squad behind them? (When in reality, you’re actually just a tired mom who barely had time to take a shower this morning.) 

You dream about: 

  • An onscreen presence that makes you feel confident and empowered
  • Video quality that gives you a professional headshot-type look
  • Not having to obsess over hair, makeup, or clothing because the video setup does all of the hard work for you 
  • Lighting that has you glowing on screen (instead of pale, blotchy, and wrinkly)
  • Crystal clear audio that makes you sound like you’re “in-studio”, while everyone else is “on speakerphone”
  • A backdrop that frames you perfectly and is pleasing to the eye 
  • A background that shares your personality and is authentically you
  • A setup that’s easy to use and will last for years
  • A professional tool at your disposal that will instantly elevate your game

Oh, you’re in just the right spot, friend!

That’s where I come in. 

I was in the same boat. I know how it feels to turn on the camera and think - this isn’t doing me any favours.

I’m Andrea, founder of GoodFrame, and I help busy corporate professionals - who spend most of their workday in virtual meetings - look their best on video. 

I give my clients the tools to transform their onscreen presence into something that’s professional, polished and empowered - all while making it a simple, easy and seamless experience.

I help go-getters just like you show up with confidence and credibility on video, without the overwhelm, guesswork, or rabbit holes. 

With twenty years of experience in communications, marketing and client strategy, I’ve been in the trenches and know just how much your professional presentation matters - not only what ideas get listened to, but also how you advance in your career.

Backed by experts in cinematography, our team geeks out on tech. We blend that with practical, real world application. We’ve created equipment packages that work well for our corporate clients, and a method of installation that's applicable to any office.

Now, I help high-performing, multi-tasking professionals like you show up with confidence and credibility on camera - so you can stop second-guessing how you look, and know that your presence reflects your expertise, and opens doors for you - not closes them. 

  • Value

  • Authenticity

  • Trust

Work with us!

  • Step 1: Explore our offerings

    We meet you where you’re at. Browse our services to find your best fit - from personalized office edits to full-suite kits- we’ll help you achieve a big transformation no matter the package. 

  • Step 2: Submit, Setup, or Ship

    Depending on your package, you’ll either send us a video, receive a curated gear list, or unbox your gear and follow our video playbook. We guide you through it all, step by step.

  • Step 3: Instant Improvement

    Sit back and enjoy your new look. No fiddling, maintenance or upkeep required. Let your new setup do all of the heavy lifting for you - you just show up looking confident, polished, and professional each and every time.
Our Services

"The team at GoodFrame impressed me with their knowledge, efficient and transparent processes, and incredible customer support before, during and after installation.

Trust is a big thing for me – especially when I’m paying for a service that I don’t know much about. Andrea was transparent and highly knowledgeable from the onset. Other services have felt rushed and don’t take the time to help me understand. Andrea is different."

 - Susan McGuire, Owner Susan McGuire Coaching & Consulting

Let’s Play! The Questionnaire

Go-to travel destination?

PEI, Canada. A true gem on the east coast! 

Coffee order?

Latte with a splash of honey from a local coffee shop

What do you collect?

I have a hard time getting rid of race t-shirts. They feel so hard-won, I don’t want to part with them even if they’re cheap, ugly and fraying at the seams! 

Song that gets you on the dancefloor?

I’ve been a massive ABBA fan since before the movies came out - so when Dancing Queen comes on, I’m there, terrible dance moves or not. 

Thing you’re guilty of always doing?

Rearranging heavy furniture by myself. I can’t resist trying out new layouts and I don’t have the patience to wait for someone to help me! 

Favourite store to lose yourself in?

HomeSense in Canada, or World Market in the US. 

Personal motto?

Lately I’ve been resonating with ‘Progress, not Perfection’. 

So... where to next?

  • I’m not sure where to start. Take me to the Free Quiz to find out what options are out there and help me figure out what to do from there!

    Take the Quiz! 

  • I’m curious and ready to take the next step in overhauling my onscreen presence.

    Take me to your Services! 

  • I’m in - I’m ready to go all-in with a complete transformation and get set up with the all-in-one Kit now.

    Let's get started!